Twelve Years Ago
Long Before The Concept Of The
Outbound B2B Telephone Sales Model
Became Mainstream

---

We Were Given Valuable Insights
From Two Very Successful Companies

---

Hewlett Packard And Insight Direct

---

Into The Vital Role
The Telephone Would Play
In Driving The Future Growth
Of Our Economy.

---

We Were Able To See
As These Two Giants Designed, Tested, Implemented, Monitored, Supported And
Continually Improved Their Outbound
B2B Telephone Sales Models

---

That The Outbound Sales Model Was
Going To Be Considerably More Profitable
Than The Field Sales And Catalog Driven
Inbound Models They Had Used In The Past.

---

It Was Apparent
To These Forward Thinking Companies
Who Had Histories Of Achieving And
Maintaining Continuous Profitable Sales & Customer Growth

---

That The Structure
Of The Field Sales And Catalog Driven
Marketing Models

---

Would Not Be Capable
Of Withstanding The Future Pressures
Of Continually Shrinking Margins,
Rising Operational Costs And
Increased Competition.

By 1998
We Had Become Believers
In The Powerful Role That The
Outbound B2B Telephone Sales Model

---

Would Play In The Ability
Of American Businesses To Remain
Competitive In A Flattening
World Economy.

---

It Was At This Point
That We Determined To Make A Focused Concentrated Effort On Developing Specialized Knowledge Of Outbound B2B Telephone Sales Systems, Strategies And Structures.

---

Initially We Were Interested
In Creating A Visual Image
Of The Outbound B2B
Telephone Sales Model

---

So That It Would Be Easier To Study.

---

Three Years Later We Created
The Following Copyrighted Model:

Once We Had A Visual Image To Work With
We Began Analyzing The Common Components
That The "Most" Profitable Sales Growth Strategies Had In Common. 

---

The 12 Common Components That The Most Profitable Sales Growth Strategies
Have In Common Are:

We Then Conducted
Work Flow Analysis Studies
Documenting The Individual Processes
Sales Managers Of Outbound Sales
Organizations Followed

---

In Executing Their Roles
On A Day To Day Basis
To Keep Their Outbound B2B
Telephone Sales System

---

Achieving Continuous
Profitable Sales & Customer Growth

Once We Had The Outbound
Sales Growth System
Modeled & Mapped We Then Knew
That If We Persisted In Our Efforts
To Gain Specialized Knowledge

---

On Ways To Improve Each Process …
Within Each Component Of The
Outbound Sales Managment System

---

And Developed Ways
These Components Could Work
More Efficiently And Effectively Together

---

That Theoretically We Could Build
Highly Profitable Sales Growth Solutions For Companies With Outbound B2B Telephone Sales Organizations.

Profitable Sales Growth Solutions
If Designed, Implemented And
Supported Properly

---

Could Be Used By American Companies

---

To Sell Their Products And Services
More Profitably, In Higher Volume And
To An Increasingly Broader Base
Of Active Buying Customers. 

---

In Doing So
We Could Create
A Profitable Business
Of Our Own.

For The Past 12 Years
We Have Relentlessly Pursued Our Vision
And To Date We Have…

---

Analyzed The Outbound B2B
  Telephone Sales Systems, Strategies
 And Structures Of More Than

---

56 Outbound Sales Organizations In
 5 Different Countries

---

Listened To Over 12,000
Outbound B2B Telephone Sales Calls

---

Coached Over 2,500 Outbound
B2B Telephone Sales Representatives &
Developed Over 150 Outbound Sales Managers

---

Designed, Implemented & Supported
356 Profitable Sales Growth Processes

---

Establishing Outbound Excellence
As Having One Of The Highest

"System Based"

Profitable Sales Growth
Competencies In The World.

Looking For Ways To Increase
Profitable Sales & Customer Growth

---

Let Us Custom Design A Profitable
Sales Growth Solution

---

That Will Meet The
Unique Business Needs Of Your
Outbound B2B Telephone
Sales Organization